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The key thing is the App Store makes it a single click to pay that subscription. I know I only tried out the Magazine because it was so simple to subscribe - a

by rahoulb 14y ago

The key thing is the App Store makes it a single click to pay that subscription. I know I only tried out the Magazine because it was so simple to subscribe - and just as importantly, I knew how easy it would be to cancel if I didn't like it. I never read the Daily, but apart from the Magazine, all the Newsstand apps I've tried have been utter crap.

Atropos 14y ago
Well it depends what their target market was. If you are going for "traditional newspaper readers", betting that tablets will replace paper over the long term, then I can't imagine stuff like "single click" to matter. I for one don't think that anyone having a physical newspaper subscription right now would change to a different newspaper because of this... Of course that demographic is going to disappear and all huge newspapers have financial problems at the moment. But for example the NewYork Times web subscription has >500.000 paying subscribers... I don't know, paying 30% to apple for a better payment gateway seems just excessive to me.
- Surio 14y ago
  >> I don't know, paying 30% to apple for a better payment gateway seems just excessive to me. From a purely economical perspective, this is a very good point....
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