If Netflix pays to send and, out of necessity, passes that cost on to Joe Netizen (who also pays for his Internet service), he will have payed twice -- and that

If Netflix pays to send and, out of necessity, passes that cost on to Joe Netizen (who also pays for his Internet service), he will have payed twice -- and that's only one service. I can't imagine how YouTube would survive under that, let alone Linux, et al.