I have always had a feeling that McKinsey is hyped. I am amused that the bought into the hyperbole that Web 2.0 is. Especially when the noise around Web 2.0

I have always had a feeling that McKinsey is hyped. I am amused that the bought into the hyperbole that Web 2.0 is. Especially when the noise around Web 2.0 is dieing down and the dust settling.