4 ms·
100K shirts sold in 3 weeks. Brilliant. Props to the marketing concept.
by agotterer 18y ago
100K shirts sold in 3 weeks. Brilliant. Props to the marketing concept.
- condor 18y agoyes props for making each and every one of those customers feel like suckers, brilliant marketing move that's sure to pay off handsomely over the long term . . . although something tells me t-shirt hell's customers don't have a problem with being made to feel like suckers.
- petercooper 18y agoA lot of Microsoft's customers feel like suckers but most keep paying for upgrades and buying more. It works.
- agotterer 18y agoI didn't say I respected them. The whole company is about treating everything as a joke. They aren't selling expensive software licenses here. They aren't fishing for respect. They want the "wow" factor. And they are good at getting it.
- condor 18y agoI understand their deal, I just don't think manipulating your customers into making a purchase is a good longterm strategy, even if some of the customers get the joke . . . time will tell I guess. Also, props usually means proper recognition/respect . . . http://www.urbandictionary.com/define.php?term=props http://www.urbandictionary.com/define.php?term=props just sayin . . .
- pxlpshr 18y agoObnoxious isn't a marketing concept.
- petercooper 18y agoIt can be - it's just rarely a good one. Rich Jerk is a great example of this - a heavily cross-promoted product that's done very well.
- unalone 18y agoIt is if you're T-Shirt Hell and you sell shirts based on the concept of causing offense. Their whole thing is to piss people off, and they did it again.
- pxlpshr 18y agoI understand, it was a cynical comment about marketing. :)
- sethg 18y agoThat's not marketing, that's fraud. In a number of states, it's illegal to have a "going out of business sale" unless you are actually going out of business.
- dcurtis 18y agoHow awesome would it be if someone sued them for this? It's worth snooping around to see if what he did was illegal.