I think the idea is that each player gets their own revenue stream and clicks on it until it gets bigger. You can share your "earnings results" with friends and

I think the idea is that each player gets their own revenue stream and clicks on it until it gets bigger. You can share your "earnings results" with friends and trade rare revenue stream features, and there's a kind of limited PvP setup where you can pit your revenue stream against another player's and click a bunch of times and one of your revenue streams gets bigger.