Myth #2: People care about your business. Sorry, folks - people couldn’t care less about your new business. You need to earn that attention. I’ve learned a to

Myth #2: People care about your business. Sorry, folks - people couldn’t care less about your new business. You need to earn that attention. I’ve learned a tough lesson with this the first time I launched my web business, we may have had 6 visitors on our first day - and those were our employees and families. The next day, everyone forgot about us. That helps to get a little perspective. First week I launched www.cuuute.com, I did some adwords and MechaTurk "advertising", I was ecstatic I got 700+ uniques and 3500 page views. I decided to stop the advertising for two days. I got 45 uniques and 200 page views a day. I was feeling pretty depressed. It's good to know others have been in the same boat, and I should probably be grateful for my 45 uniques and lower my expectations a little bit.