The point was that a lot of Apple customers and iTunes is only Apple software they use(Windows). If it is so bad, it does not make a good impression. A company

The point was that a lot of Apple customers and iTunes is only Apple software they use(Windows). If it is so bad, it does not make a good impression. A company can't go around saying that they put best devs and people on work with this bad software around! Granted, iTunes 11 is an improvement but it's still not very different from iTunes 10!