Compared to a similar ultrabook its not that expensive, the problem is that for the average joe on a store its a $999 tablet surrounded by $200-500 tablets. Ma

Compared to a similar ultrabook its not that expensive, the problem is that for the average joe on a store its a $999 tablet surrounded by $200-500 tablets. Maybe MSFT should have released a surface hybrid laptop-tablet instead. The kickstand+cover combo is great compared to other tablets but is not the same than a proper laptop keyboard.