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I was a little confused by "doubled our users" since that's more about inbound traffic than site experience. I guess it's really shorthand for "halved form aban
by tootie 4mo ago
I was a little confused by "doubled our users" since that's more about inbound traffic than site experience. I guess it's really shorthand for "halved form abandonment" which is still pretty great.
- myself248 4mo agoI think that's even more significant, since it's measuring people who cared enough to click the form in the first place, which is juicier than just page loads.
- robofanatic 4mo agomay be he meant, doubled our users who actually submitted the form
- yCombLinks 4mo agoUsers visited the site and couldn't even begin the form, nor get seen as a visitor, due to javascript metrics and rendering failing.
- yawaramin 4mo agoDoubling conversions, in digital marketing-speak. Marketing firms probably give out fat bonuses for this kind of result.