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Enterprise GTM for these behemoths relies on offering everything a customer needs so they don’t shop around. It’s Microsoft’s playbook and AWS copies it for the
by computomatic 4mo ago
Enterprise GTM for these behemoths relies on offering everything a customer needs so they don’t shop around. It’s Microsoft’s playbook and AWS copies it for the same market. That’s why they each offer a “good enough” (but objectively garbage) solution for everything under the sun.