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It's totally fine that Apple doesn't release this feature for EU customers. If they think they can still sell enough phones it's also fine I guess. What's not
by andix 4mo ago
It's totally fine that Apple doesn't release this feature for EU customers. If they think they can still sell enough phones it's also fine I guess.
What's not fine, is to blame the EU for the missing feature. It's damaging their brand and damaging their reputation. Just think about if Porsche would make a press release and calling the US tariffs "un-American". Wouldn't be perceived well either.
- jldugger 4mo agoBy who? The only US people who seem to like the tarrifs are the ones front running trades on their announcement.
- andix 4mo agoSuch political statements never damage the brand for every citizen, but for some. Tesla is a good example. Elon Musk became political and anti-EU, which resulted in an irreparable damage of the Tesla brand in Europe. Not for everyone, but a big group of people would never again consider buying a Tesla. As a result Tesla lost market share in Europe. Apple seems to be on the same path now.
- lifty 4mo agoMore like EU became anti-Musk. And Tesla had great sales in the first half of 2026 in the EU.
- andix 4mo agoLol, no. Tesla might have "great sales", but other manufacturers grow faster. edit: here are some stats https://eu-evs.com/marketShare/ALL/Groups/Bar https://eu-evs.com/marketShare/ALL/Groups/Bar
- jen20 4mo ago> Just think about if Porsche would make a press release and calling the US tariffs "un-American". Like this? https://www.thestreet.com/automotive/bmw-ceo-has-blunt-new-message-on-trumps-tariff-threat https://www.thestreet.com/automotive/bmw-ceo-has-blunt-new-m...
- andix 4mo agoI can't find the problematic statement. Off course the tariffs are a threat to the financial success of German car manufacturers, and they need to keep their investors updated. The DMA is also threatening Apple's high profit margins. That's the whole point of the DMA.
- abigail95 4mo agoSurely the point is competition, growth and a higher quality of life? Or is it actually a crusade against margin?
- andix 4mo agoIt is multiple things at once. It's a typical antitrust law, to increase competition. Enough competition usually leads to lower prices and lower margins. One thing it isn't for sure: "a crusade".
- theshrike79 4mo agoYou know what would also damage their brand? Fancois Normal installing a 3rd party AI service which turns out to have zero security and actively just harvesting private data. Tell me which company in your opinion would be in the LOUD headlines, Apple or the random 3rd party?
- well_ackshually 4mo agoSorry, Apple has to be dragged, kicking and screaming to allow app store alternatives, that they charge offensive amounts for "to ensure your security" and has Draconian review rules on the App Store "to ensure your security". Sure, 3rd party will get some shit. But if Apple neither protected me on their App Store _or_ on the app stores that they extort, what the fuck is their racket for? As long as Apple keeps this behaviour, they deserve to have their cornflakes pissed in.
- cindyllm 4mo ago[dead]
- 827a 4mo agoyeah that must be why Apple is so careful about restricting access to the same data when it is synced onto a Mac oh wait they aren't
- theshrike79 4mo agoYou actually think that "syncing onto a mac" is the same as sending the data to a completely unvetted 3rd party cloud?
- andix 4mo agoApple can only allows EU-based alternatives. Then the data protection is solely in hands of the EU commission and their vetting and regulation. Problem solved. Next question?
- 4mo ago