4 ms·
not to defend zuck but its a common misconception that meta sells data advertisers dont see the personal data they buy for ad placement
by vanuatu 4mo ago
not to defend zuck but its a common misconception that meta sells data
advertisers dont see the personal data they buy for ad placement
- jbuhbjlnjbn 4mo agoThere is no misconception. Meta also sells data, next to selling advertising space.
- spongebobstoes 4mo agono, it doesn't sell user data. or, where can I buy some?
- deleted 4mo ago[deleted]
- doublerabbit 4mo agoBrokers. Acxiom and Experian for starters. Heck, you can buy facebook datasets right now from brightdata. https://brightdata.com/products/datasets/facebook https://brightdata.com/products/datasets/facebook Don't you recall the Cambridge Analytica scandal? https://en.wikipedia.org/wiki/Cambridge_Analytica https://en.wikipedia.org/wiki/Cambridge_Analytica All corporates sell your data. You're a fool to think otherwise, data makes dosh, and you can sell any data for a price. Data is a commodity. There are current ten plus folk in the subway carriage I am sitting in right now. Toss me £10 and I'll give you a dataset of ten people of what colour tops they're wearing and what brand of shoe and colour. And yes you can sell your internet data too. https://www.moneymagpie.com/make-money/make-money-selling-your-personal-data https://www.moneymagpie.com/make-money/make-money-selling-yo...
- spongebobstoes 4mo agothis is just not correct. the brightdata link is a data set scraped from Facebook, not sold by Facebook Cambridge Analytica was the same thing, scraped from Facebook by people who voluntarily (perhaps ignorantly) gave their data to quiz apps like "what kind of horse are you?" Facebook does not sell user data, and it never has
- seattle_spring 4mo agoThey literally don't. Data is their moat; selling it would be counter to their financial success.
- jbuhbjlnjbn 4mo agoWell not in bulk to its advertisement competitors as you seem to suggest. But as a different revenue stream, data collectors sell the collected information. Don't be naive, of course they do, first customer are governments.
- mrguyorama 4mo agoWhy should anyone at all care about this distinction?
- gobdovan 4mo agoWhy wouldn't Meta also directly sell data if nobody cared about this distinction?
- vanuatu 4mo agoi care that my data isnt being sold i dont really care that i get targeted ads, in fact i prefer targeted ads vs. ones that are of no use to me
- adammarples 4mo agoReally do you care that your daughters are being advertised beauty products at the exact moment that they delete a photo because it's likely that they're feeling low self esteem at that moment? Because that's a service that you used to be able to buy from Meta.
- vanuatu 4mo agoi think some targeted ads are bad and social media is probably bad
- dbgrman 4mo agoits not a misconception. As an advertiser, I can go use meta's tools, target people specifically, and show them ads on meta's platform. While i don't get the CSV dump, but if i can target people with my message, its the same thing. Meta keeps the data AND the distribution. Data brokers have the data but no distribution of attention for that data. Newspapers have distribution but don't have the granualar data for direct targeting. There are many, many use cases of having a CSV dump of the data, but in reality, all of it boils down to either reselling the data, or marketing a product to the demographic in the data. The 3rd use case is that of palantir but let's not get distracted. So, meta is not selling data is like saying netflix is not selling movies (its actually buying them). Technically true, but a shallow understanding.
- vanuatu 4mo agoi dont think targeted ads are necessarily bad, and definitely not has bad as the data freely shared vs. behind meta's walls and what is this 3rd use case?