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Tips for Push Notifications

24 points by depoll 14y ago

radley 14y ago
While the tone of the post is nice, I'd pretty much delete and one-star apps that use these practices (aren't push ads banned on iOS?). Push ads are not welcome even if you're just saying Happy Birthday.
- objclxt 14y ago
  If there's one guideline that's violated the most on iOS it's the block on direct marketing for push notifications. If you go by the developer agreement you shouldn't be sending push messages telling people a new update for your app is out, let alone direct marketing. But everyone ignores it, probably because Apple don't really enforce it. Some of the examples shown here aren't necessarily push ads though: you could imagine a restaurant app where you opted in to receive deals pushed in your area. But yes, I don't think users appreciate these kind of messages unannounced. Until Apple start enforcing it though, it's just going to keep getting worse...
lnanek2 14y ago
The Android Design guide on notifications is quite good as well, with tips like prefer ones that are time sensitive and have to do with other people: http://developer.android.com/design/patterns/notifications.html http://developer.android.com/design/patterns/notifications.h... Android notifications can be triggered by push messages, but also just system alarms that trigger the app at certain times and other events the app listens for.
lucb1e 14y ago
The perfect example of how you shouldn't do it. This is exactly what I would consider pushy and very annoying.
sadfdsafdsaaf 14y ago
What the fuck. NOONE wants your damn 25%-off-on-sunglasses advertisements sent as a push message.
rossjudson 14y ago
Mostly, don't push. More and more users just shut off all notifications anyway.
eridius 14y ago
Please don't send happy birthday push notifications. That feels rather creepy and would get you uninstalled from my phone, and I'm sure many others, immediately.
knes 14y ago
Why is those kind of spammy article are on HN? Even the content is shit. Pushing messages like this Is the best way to get your app deleted from the user phone
B-Con 14y ago
> During the holiday season or on birthdays send a simple, “Happy Thanksgiving from Parse,” or “Happy Birthday. You’re Awesome,” instead of, “Save 15% on everything today only.” Don't ever do this. I don't feel good because you send me a notification wishing me happy birthday. It doesn't make me feel good about the other notifications you send, it makes me resent you for being overly personable and adding clutter to my notifications. Notify me of things I need or really want to be notified of. Nothing else.

24 points by depoll 14y ago

While the tone of the post is nice, I'd pretty much delete and one-star apps that use these practices (aren't push ads banned on iOS?). Push ads are not welcome even if you're just saying Happy Birthday.

objclxt 14y ago
If there's one guideline that's violated the most on iOS it's the block on direct marketing for push notifications. If you go by the developer agreement you shouldn't be sending push messages telling people a new update for your app is out, let alone direct marketing. But everyone ignores it, probably because Apple don't really enforce it. Some of the examples shown here aren't necessarily push ads though: you could imagine a restaurant app where you opted in to receive deals pushed in your area. But yes, I don't think users appreciate these kind of messages unannounced. Until Apple start enforcing it though, it's just going to keep getting worse...

lnanek2 14y ago

The Android Design guide on notifications is quite good as well, with tips like prefer ones that are time sensitive and have to do with other people: http://developer.android.com/design/patterns/notifications.html http://developer.android.com/design/patterns/notifications.h... Android notifications can be triggered by push messages, but also just system alarms that trigger the app at certain times and other events the app listens for.

lucb1e 14y ago

The perfect example of how you shouldn't do it. This is exactly what I would consider pushy and very annoying.

sadfdsafdsaaf 14y ago

What the fuck. NOONE wants your damn 25%-off-on-sunglasses advertisements sent as a push message.

rossjudson 14y ago

Mostly, don't push. More and more users just shut off all notifications anyway.

eridius 14y ago

Please don't send happy birthday push notifications. That feels rather creepy and would get you uninstalled from my phone, and I'm sure many others, immediately.

knes 14y ago

Why is those kind of spammy article are on HN? Even the content is shit. Pushing messages like this Is the best way to get your app deleted from the user phone

B-Con 14y ago

> During the holiday season or on birthdays send a simple, “Happy Thanksgiving from Parse,” or “Happy Birthday. You’re Awesome,” instead of, “Save 15% on everything today only.” Don't ever do this. I don't feel good because you send me a notification wishing me happy birthday. It doesn't make me feel good about the other notifications you send, it makes me resent you for being overly personable and adding clutter to my notifications. Notify me of things I need or really want to be notified of. Nothing else.