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This is not really true - I worked for the company that generates these reports. It's true that the default product is snail mail, but this has been shown to b
by davetron5000 14y ago
This is not really true - I worked for the company that generates these reports. It's true that the default product is snail mail, but this has been shown to be highly effective at driving down consumption and is a net savings for the power company.
Further, the company in question does A/B test various ways of sending the report, including email-only to find the most cost-effective way to drive down consumption.
Finally, the neighbor selection criteria DOES account for empty homes and other demographics, where that information is available.
- ck2 14y agoSince I once got the report when I only used 150kwh and was saying there were other people more efficient than me, I assure you it's looking at vacant apartments and houses. Also it's downright stupid to waste resources and postage to mail people who aren't offenders and can do little more to optimize their power use other than turning off the mains. Just mail worst offenders, people above the averages and save hundreds of thousands of dollars on what becomes junk mail.