Even if they lower costs to 0, it means nothing Topline growth matters more than costs. Mathematically - There is no limit to topline growth But cost cutting

Even if they lower costs to 0, it means nothing Topline growth matters more than costs. Mathematically - There is no limit to topline growth But cost cutting has a ceiling, which is the current costs. You can only make(save) so much money with cost cutting Topline growth is upper bound by total energy in the universe though.