There's an additional lesson here too: Writing about your experiences is a great way to simultaneously educate others and promote your product. (The author didn

There's an additional lesson here too: Writing about your experiences is a great way to simultaneously educate others and promote your product. (The author didn't mention the app's name in his original write up, but its all but guaranteed to be the first question in the comments and if you're lucky, the editor will also add a more prominent note.) This article will probably do more for their product than all the marketing they've done so far. Win win :)