"Big data" technologies just help you perform data analysis on larger datasets. It can be anything from calculating some average to building advanced statistica

"Big data" technologies just help you perform data analysis on larger datasets. It can be anything from calculating some average to building advanced statistical models. If you are claiming it's useless then you're either claiming 1) that larger datasets don't add any value or 2) that data analysis in general is useless. It is not clear to me from the article which one the author claims. Either way, it reads like some unsubstantiated rant about a perceived buzzword.