Carter had a very folksy friendly persona in '76. Very upbeat. Johnson had his own way of being charismatic, and he only beat Goldwater. Nixon wasn't as charm

Carter had a very folksy friendly persona in '76. Very upbeat. Johnson had his own way of being charismatic, and he only beat Goldwater. Nixon wasn't as charmless as his reputation would have you believe, and he had Humphrey and McGovern as opponents, so it's all relative. Bush Sr. is the weakest point of the theory. He's pretty flat however you look at him. But Dukakis wasn't exactly Marlon Brando or anything. I don't think the theory could have won either way with those two.