Hopefully this is a fictional account of at least the emotions felt by the subject, Mr. "CEO." If you're going to be in business, I suggest throw out your hock

Hopefully this is a fictional account of at least the emotions felt by the subject, Mr. "CEO." If you're going to be in business, I suggest throw out your hockey sticks, pivots, titles, and other nomenclature associated with any romantic fiction you think you're embarking upon. All business is about profit - the "math." Most often that means selling something that costs you less to acquire/produce. Sometimes for a savvy few, that means the business itself is the product. If you generate substantial profit, you'll be a hero who can do no wrong, with admirers in proportion. If instead you run out of money, you quietly close up shop and start over or take a real job for a while. If you're really cut out for business you have to be thick-skinned and rational. Any emotional attachment you have to the business will likely just impair your judgement and cause you to miss opportunity or worse take you down with it someday.