If it makes you feel any better/worse, a publisher is also likely to leave the marketing up to you, beyond making it available to purchasers and one or two half

If it makes you feel any better/worse, a publisher is also likely to leave the marketing up to you, beyond making it available to purchasers and one or two half-hearted "marketing" actions that basically consist of sending you to a convention or two. Books don't earn out their advance unless your first name is a ball of initials.