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OK, I don't get it. How is this easier or better? NFC is a no-touch proximity read. QR Code is a no-touch read from a medium distance. This requires physical

by brk 14y ago

OK, I don't get it. How is this easier or better? NFC is a no-touch proximity read. QR Code is a no-touch read from a medium distance. This requires physically touching something to my screen? Seems like it's much more cumbersome to 'read' (IMHO), and it doesn't really solve some of the main problems of NFC and QR Codes: you don't know what is really lurking behind that tag...

freehunter 14y ago
Well, if the site's documentation gives any indication of performance, this is only used with the app and only as authentication. The store clerk would have the stamp, and all it would do is authenticate the store within the app. Nothing can really be lurking.
- brk 14y ago
  I still don't want a store clerk "stamping" my phone. Also seems like there could be a risk of screen damage/scratches.
- mariusandreiana 14y ago
  And if an app has to be started in advance, still don't see how the proposed solution is easier than QR codes, where an app has to be started in advance too.
ccmoberg 14y ago
We consider the SnowShoe Stamp to be superior to NFC because, unlike NFC, our technology works on the vast majority of existing smartphones, including all iOS devices. As regards QR Codes, the vast majority of the population finds the scanning process to be too cumbersome and counterintuitive. Several surveys have shown that only about 10% of current smartphone owners are able to correctly scan a QR code. We think our tech is significantly more intuitive (the user experience is exactly analogous to that of using an inked stamp). In fact, we've launched punchcard loyalty apps with zero training for the POS staff at two separate coffee shops in Madison, WI, and both times, the POS staff were able to figure out how to authenticate purchases in less than thirty seconds. It is very hard to communicate how intuitive the Stamp user experience is without actually trying it in person, so, if you'd like, shoot us an email at snowshoe@snowshoestamp.com and we'll send you one of our developer stamps to play around with.

by brk 14y ago

freehunter 14y ago

Well, if the site's documentation gives any indication of performance, this is only used with the app and only as authentication. The store clerk would have the stamp, and all it would do is authenticate the store within the app. Nothing can really be lurking.

brk 14y ago
I still don't want a store clerk "stamping" my phone. Also seems like there could be a risk of screen damage/scratches.
mariusandreiana 14y ago
And if an app has to be started in advance, still don't see how the proposed solution is easier than QR codes, where an app has to be started in advance too.

ccmoberg 14y ago

We consider the SnowShoe Stamp to be superior to NFC because, unlike NFC, our technology works on the vast majority of existing smartphones, including all iOS devices. As regards QR Codes, the vast majority of the population finds the scanning process to be too cumbersome and counterintuitive. Several surveys have shown that only about 10% of current smartphone owners are able to correctly scan a QR code. We think our tech is significantly more intuitive (the user experience is exactly analogous to that of using an inked stamp). In fact, we've launched punchcard loyalty apps with zero training for the POS staff at two separate coffee shops in Madison, WI, and both times, the POS staff were able to figure out how to authenticate purchases in less than thirty seconds. It is very hard to communicate how intuitive the Stamp user experience is without actually trying it in person, so, if you'd like, shoot us an email at snowshoe@snowshoestamp.com and we'll send you one of our developer stamps to play around with.