3 ms·
The truth is that you can increase prices by 50% and if you loose 50% of sales you are still in a good place as your costs also drop. They have little uncertai
by motbus3 6mo ago
The truth is that you can increase prices by 50% and if you loose 50% of sales you are still in a good place as your costs also drop.
They have little uncertainty to work with, they don't need their consumers as much.
They're continuing their anti consumer policies
- mysterydip 6mo agoHardware is just one aspect of sales though. I assume they have much higher margin on software, especially rereleases of existing games on whatever the next platform is.
- deleted 6mo ago[deleted]
- gcr 6mo agoHang on, halving your sales means doubling your price to stay even (ignoring your own cost), right? I have a bridge to sell you …
- ymolodtsov 6mo agoThat's very simplistic. They also earn money on sales, both first-party and third-party games, so they need a large audience.
- motbus3 5mo agoNot really... They can control direct sales by controlling discounts. See what is happening on all major store chains. They have a original price that is frequently discounted so they don't say they are increasing prices. See Sony PS store. Technically they have same price but personalised discounts.