The company just shuts down and its customers switch to competitors. This is economically efficient. The redundancy of a company is another company. It's a bit

The company just shuts down and its customers switch to competitors. This is economically efficient. The redundancy of a company is another company. It's a bit like how we don't insist on every server running two CPUs in lockstep in case one fails, because we have more than one server to handle requests.