> Collecting user usage data is the basic step to actually understanding how your users use your website so you can improve it. Sure. To a point! But then you

> Collecting user usage data is the basic step to actually understanding how your users use your website so you can improve it. Sure. To a point! But then you go to, say, the Daily Mail, and its cookie banner tells you they'd like to share with their 1,300 ad/tracking partners, and that you can turn them off only individually.