There are lots of options besides a blanket per-title or per-library fee. One possibility would be per-stream (per-view) licensing. Another could be per regis

There are lots of options besides a blanket per-title or per-library fee. One possibility would be per-stream (per-view) licensing. Another could be per registered user or percentage of revenue. Amazon's best bet may be to include prime streaming as an incremental addition to their paid rental streaming licenses. Lots of options, and Amazon has enough reach and enough channels to customers that I expect a smart business to be able to structure a better deal than paying 40-80 times as much for delivered customer value as a single-channel competitor.