> What I don't understand though is how this drm is effective or why there aren't popular tools (I am guess there actually are tools though) that circumvent thi

> What I don't understand though is how this drm is effective or why there aren't popular tools (I am guess there actually are tools though) that circumvent this DRM Because there's no point - Netflix's selection is limited enough that it's still easier and faster (and less work) to pirate the content from DVD rips (available on Bittorrent, etc.), in which case you get the added benefit of much higher quality. In other words, the only reason that Netflix isn't used for piracy is because the platform is still "inferior" to the existing piracy options already available!