3 ms·
Toss a small (TM) on either Sponty, "be hangoutable", or both. TM means trademark - but anyone can use it whenever they're using new descriptive language that d
by lionhearted 18y ago
Toss a small (TM) on either Sponty, "be hangoutable", or both. TM means trademark - but anyone can use it whenever they're using new descriptive language that doesn't infringe on someone else's mark. You don't need to register anything - the (R) in a circle means Registered Trademark, and you need to register that.
Kellogg's has a registered trademark, they paid the USPTO (United States Patent and Trademark Office), and had a search done to make sure it didn't infringe on anyone. They have a very strong legal standing if anyone comes after them:
http://www2.kelloggs.com/ http://www2.kelloggs.com/
But look at Google - they just use (TM)!
https://mail.google.com https://mail.google.com
TM adds a bit of credibility. Split test it if you're not convinced, but it shouldn't hurt, and makes you feel like a real company. I'd definitely throw the TM onto "be hangoutable", because that's a cool phrase, and I'd want to own that after coining it.
- marram 18y agoThank you for the heads up. We've actually submitted the application. I will update the graphic.
- keltecp11 18y agoYou actually don't need a sign. It is yours by use (when you first publicly display it), the sign is optional.
- natch 18y agoIt is true that you don't need it (and the poster never said you need it, btw), but the sign does help add additional evidence in the event you need to show a court that you were taking steps to protect your mark.