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Google pulling plug on radio advertising service
- tsally 18y agoDid anyone else not know that Google did radio advertising?
- nickb 18y agoWhen they purchased DMarc Broadcasting few years back for something like $100M, it was a pretty big deal. Some were calling for anti-trust investigations even then. But like some other Google acquisitions, this one didn't work out that well.
- rozim 18y agoGood memory - I thought it was higher. http://www.google.com/press/pressrel/dmarc.html http://www.google.com/press/pressrel/dmarc.html 102M up front then payments of up to 1.1B(!) over 3 years.
- Aleran 18y agoI knew only because I live in Irvine, CA where Google does their radio advertising out of. They've invited us (UCI) over occasionally to talk about it. I now wonder if Google will be closing that office...