Yes, I trust the beautiful one more, and I also consider her more intelligent. Not consciously of course, but it's definitely there. It is a somewhat disturbing

Yes, I trust the beautiful one more, and I also consider her more intelligent. Not consciously of course, but it's definitely there. It is a somewhat disturbing fact that most people do this, although many won't admit it. See Robert Cialdini's book "Influence - the Psychology of Persuasion". I don't know whether or if this translates to design though.