In modern terms, it's marketing slop. It is what ChatGPT could have created at the time if it was asked to select a bunch of "best practices" and form a punchy

In modern terms, it's marketing slop. It is what ChatGPT could have created at the time if it was asked to select a bunch of "best practices" and form a punchy acronym out of them. There's no system, it's five rules selected at random. Worse, their usefulness varies from hopelessly vague through trivial to actively confusing.