I think our ability to resist marketing decreases marginally with each marginal increase in quality. At a certain point it does become useful, and we don't wa

I think our ability to resist marketing decreases marginally with each marginal increase in quality. At a certain point it does become useful, and we don't want to resist. Telling me about a product I really do want and/or need and can afford, that I ultimately buy, is not the type of marketing we will learn to resist. To a certain extent we even seek it out (Twitter followers, catalog subscriptions, etc.)