I think the keywords you used needed to be cut down. You don't want to get just any clicks. Every click you pay for needs to be from people searching for exactl

I think the keywords you used needed to be cut down. You don't want to get just any clicks. Every click you pay for needs to be from people searching for exactly what you're offering. If you want me to take a look through your keyword list drop me an e-mail. You should be able to get 1-5 sign ups in your first 100 clicks. If you don't - it's time to pause the campaign, re-work your landing page & try again until conversions get better & better.