3 ms·
it's called astroturfing and has been around since the dawn of the internet
by ryanmerket 6mo ago
it's called astroturfing and has been around since the dawn of the internet
- foolserrandboy 6mo agoSee payolla for the radio era equivalent.
- Levitating 6mo agoI was really surprised that term wasn't used in this article. I agree it's old, but I think it's reached a new high with short-form content. Now that people don't subscribe to creators they like but rather get an algorithmic feed it's much harder to detect astroturfing. Like the articles says, these creators are easily identifiable, they typically create multiple videos a day about the same topic. But for the platform that doesn't matter.