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The "charge more" advice should be common sense in this day and age. I'm very surprised it doesn't get taught in college marketing 101 courses. I read a book on
by ergest 14y ago
The "charge more" advice should be common sense in this day and age. I'm very surprised it doesn't get taught in college marketing 101 courses. I read a book on salesmanship published in 1929 teaching the same exact thing to salesmen and Cialdini wrote at length about this phenomenon in his book Influence.
- nathanbarry 14y agoYou're right, it should be common sense, but it's not. Just look at all the "Show HN" posts. Charging too little is still a very common problem.