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New Zealand did similar advertisements a few years back, setting up car crashes with actors and not telling the emergency services that they were not real. But
by lancewiggs 14y ago
New Zealand did similar advertisements a few years back, setting up car crashes with actors and not telling the emergency services that they were not real.
But this recent campaign about telling your mates not to drink and drive is far more clever. https://www.youtube.com/watch?v=shRzlAiLr2M https://www.youtube.com/watch?v=shRzlAiLr2M
The logic is that changing behaviour relies on helping people understand what is 'cool' and what is not cool with their friends.
As anti-tobacco campaigns or anti-drug campaigns should also know, this is far more effective than the scare tactics.
- pyrotechnick 14y agoI've been patiently waiting exactly 12 months for this precise moment. Here goes nothing... YOU KNOW I CAN'T GRAB YOUR GHOST CHIPS! http://www.youtube.com/watch?v=EsFlVWqWHlA http://www.youtube.com/watch?v=EsFlVWqWHlA For a year now, I've been internalizing this really complicated situation in my head. Wondering why this phrase has stuck with me so very much. Why? What does it all mean? It all makes perfect sense now. Pack it up folks. The Internet is over. Take me now, God. It is done.