This is an important topic to me. Again the other day, a friend entrepreneur of mine asked me how to structure a deal. He is starting what could be a very visib

This is an important topic to me. Again the other day, a friend entrepreneur of mine asked me how to structure a deal. He is starting what could be a very visible project with 2 co-founders. But he is unsure about the longevity of one of them... I walked him through various scenarios, and it's clear that vesting is a great way to keep everything fair under mot scenarios and preserve everyone's ego in the short term.