This a structural problem not an awareness one. Is not like they don’t know they can run it on a 5$ VPS, the problem is that there are no incentives to do so. Y

This a structural problem not an awareness one. Is not like they don’t know they can run it on a 5$ VPS, the problem is that there are no incentives to do so. You’d be surprised to know how much of engineering is there to address organisational challenges rather than technical ones (ie: micro-services)