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This is because of Gemini/Claude/ChatGPT People are using AI as a search engine. https://www.semrush.com/blog/ai-search-seo-traffic-study/ https://www.semrush
by esseph 7mo ago
This is because of Gemini/Claude/ChatGPT
People are using AI as a search engine.
https://www.semrush.com/blog/ai-search-seo-traffic-study/ https://www.semrush.com/blog/ai-search-seo-traffic-study/
https://searchengineland.com/how-googles-ai-overviews-are-accelerating-change-in-paid-search-463796 https://searchengineland.com/how-googles-ai-overviews-are-ac...
- quantummagic 7mo agoThat is true i'm sure. But in this particular case, there is no search or AI directly involved. It's the ads that get inserted to Youtube videos, and what they pay to creators.
- onion2k 7mo agoCreator-led channels are competing with AI-generated video channels that pump out many videos every day. The ad spend hasn't increased but now it's shared with people who have automated their channel's content production and who are likely getting the majority of what's available.