Young people are the ones who claim they are most likely to abandon a purchase if they have to install an app: https://www.forbes.com/sites/johnkoetsier/2021/02

Young people are the ones who claim they are most likely to abandon a purchase if they have to install an app: https://www.forbes.com/sites/johnkoetsier/2021/02/15/91-of-us-hate-being-forced-to-install-apps-to-do-business-costing-brands-billions/ https://www.forbes.com/sites/johnkoetsier/2021/02/15/91-of-u...