I prefer to deal with a company who is making the world a better place rather than a worse one. I don't care whether they like me or not. I'd rather they did i

I prefer to deal with a company who is making the world a better place rather than a worse one. I don't care whether they like me or not. I'd rather they did it for good reasons. It makes it more likely that they'll continue to. But they might also do it just to help keep my business, and that suffices.