callmeed, you should drop me an email at william [at] fromholden.com, we're always looking for new suppliers, and help understanding deeper into the supply chai

callmeed, you should drop me an email at william [at] fromholden.com, we're always looking for new suppliers, and help understanding deeper into the supply chain! What we think is disruptive is the ability to be a trusted go-to site/brand, while not having to support the overhead of retail stores -- inventory, labor, etc are no joke. If we offer a superior product at a lower price, and you buy from us and enjoy it, we think you'll be back over and over -- that means we can keep margins a bit lower, and earn a good revenue stream from each supporter over a long period of time. It is a different model. We think we can continue to communicate new things you'll enjoy, and that is something traditional retail just can't do well. They largely have to wait for you to return, or spend absurd amounts on television and magazine advertising in hopes you'll come back. I do think it is a disruptive model; but some things remain the same -- quality matters, and your brand represents who you are. Further, we think in this day-in-age, who you are is increasingly important. A lot of old school apparel brands are a fabrication of some fantasy land... we can't and won't do that. Social media is our mouth piece and only authenticity carries.