They really did worsen the ratio on Instagram: firstly, it's one ad per every two posts, secondly at least one of the two non-ad posts will be a "suggested" one

They really did worsen the ratio on Instagram: firstly, it's one ad per every two posts, secondly at least one of the two non-ad posts will be a "suggested" one unless you sleep those. You can't turn it off permanently, of course. I do also think the novelty of posting about your life has worn off.