Run an A/B test and let us know the answer :) I would theorize that it is probably dependent on each market. i.e. for some markets the first is probably better

Run an A/B test and let us know the answer :) I would theorize that it is probably dependent on each market. i.e. for some markets the first is probably better, for other markets the later is better. Only an A/B test will give you the true answer for you.