Sort of related, I think this is why big tech loves “free, ad-supported” so much. Using Google search or YouTube or ChatGPT or Fortnite doesn’t seem like an act

Sort of related, I think this is why big tech loves “free, ad-supported” so much. Using Google search or YouTube or ChatGPT or Fortnite doesn’t seem like an action that is “supporting a company.” When none of the money comes from your pocket, you don’t really feel like you’re making an important choice to patronize one business or another.