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I think everyone should read Cialdini's work defensively. I'm not sure how I feel about applying it to influence other people. It basically boils down to hackin
by mistercow 14y ago
I think everyone should read Cialdini's work defensively. I'm not sure how I feel about applying it to influence other people. It basically boils down to hacking at someone's identity to get them to do with you want, and I'm just not sure how the ethical calculus works out on that.
- columbo 14y ago> hacking at someone's identity to get them to do with you want Hrm, but how is this different from every marketing strategy ever created?
- drcube 14y agoI'm not so sure the ethical calculus works out on those either.
- mistercow 14y agoIt's just boiling down the most effective parts of marketing strategy to and studying exactly why they work. And since Cialdini first compiled his work ten years ago, you can bet that marketing strategies have been significantly influenced by it. So it's only intrinsically worse in the sense that a cup of grain alcohol is worse than a cup of beer.
- maxerickson 14y agoI'm sitting here trying to decide how different these mailers are from "I Voted" stickers (that get handed out by many polling places).
- mayneack 14y agoI would guess the big difference is the timing and non-passive nature of the stickers. Let's say I go to work and see that everyone has a sticker, I've already lost the social value of voting because if I vote after work, no one sees it. Also, I have to actually see the people who vote. In this method, he tells you ahead of time that I'm going to be left out, so I can still gain some social utility for voting.