Stellantis is doing well in Brazil, especially with the popular Fiat Strada. The Jeeps (Compass and Commander) are also seen as aspirational cars there for man

Stellantis is doing well in Brazil, especially with the popular Fiat Strada. The Jeeps (Compass and Commander) are also seen as aspirational cars there for many people. I imagine the Bronco was selling way above the Commander price point with less features. But the real story now is that Chinese makers (BYD, Chery) are expanding rapidly. BYD is selling people on both electric and gasoline cars. Chery has a partnership with CAOA to produce cars in Brazil. Stellantis also builds cars in Brazil. It seems that the best way to sell to the market is to build there, and keep the costs down while hitting the right price point.