Right, don't do that. Hire someone for it. It's not that much work in the grand scheme of running a business, and the return on investment is enormous. If you'r

Right, don't do that. Hire someone for it. It's not that much work in the grand scheme of running a business, and the return on investment is enormous. If you're not built to do this in support of your business, you're really just not built to run a business at all.