4 ms·

They needed to rename the company anyway to get away from bad press. It worked. I think they're quite happy with their current name.

throwaway314155 7mo ago
> It worked. Debatable.
- static_motion 7mo ago
  Is it really? Instagram, arguably the most popular (or maybe just behind TikTok, I'm not sure) social network currently, has successfully disengaged from the tainted Facebook name entirely. It may seem like a small thing but I do think that has a deep impact on the average person's perception of the service. Especially in the younger generation, the Facebook name has a definite "ick" to it (is that what the kids say these days?), even if it's just because it's the "boomer social network" and not because of the myriad privacy concerns associated with it.
paxys 7mo ago
Yup. The Facebook brand was long dead, and Meta is a good tech name even outside of AR/VR or metaverse. The fact that no one calls the company Facebook anymore shows that the rebrand was successful.
- gambiting 7mo ago
  >> The fact that no one calls the company Facebook anymore shows that the rebrand was successful. Don't they? I have to remind myself that it's actually called Meta, I always call it facebook.
- jorvi 7mo ago
  Very few outside of tech call it Meta. Just like no one calls Alphabet "Alphabet", they just say "Google".
  - anvuong 7mo ago
    It's very different though. Alphabet was created more for financial book keeping. Google apps have no Alphabet branding. On the other hand, Meta was created because the Facebook brand was down in the rabbit hole, almost every product of it has the Meta branding prominently displayed. Anecdotal but my parents know about Meta, because they use FB/Messenger daily. They have no idea what Alphabet is.
- nerptastic 7mo ago
  I still see people refer to “FAANG” regularly. Though, there have been times I’ve read “MAANG”… doesn’t quite feel the same.
  - Macha 7mo ago
    I’ve heard MANGA suggested as the acronym with Facebook’s new name. Though maybe it should be MAAAN, said in a tone of exasperation at tech company activities

throwaway314155 7mo ago

> It worked. Debatable.

static_motion 7mo ago
Is it really? Instagram, arguably the most popular (or maybe just behind TikTok, I'm not sure) social network currently, has successfully disengaged from the tainted Facebook name entirely. It may seem like a small thing but I do think that has a deep impact on the average person's perception of the service. Especially in the younger generation, the Facebook name has a definite "ick" to it (is that what the kids say these days?), even if it's just because it's the "boomer social network" and not because of the myriad privacy concerns associated with it.

paxys 7mo ago

Yup. The Facebook brand was long dead, and Meta is a good tech name even outside of AR/VR or metaverse. The fact that no one calls the company Facebook anymore shows that the rebrand was successful.

gambiting 7mo ago
>> The fact that no one calls the company Facebook anymore shows that the rebrand was successful. Don't they? I have to remind myself that it's actually called Meta, I always call it facebook.
jorvi 7mo ago
Very few outside of tech call it Meta. Just like no one calls Alphabet "Alphabet", they just say "Google".
- anvuong 7mo ago
  It's very different though. Alphabet was created more for financial book keeping. Google apps have no Alphabet branding. On the other hand, Meta was created because the Facebook brand was down in the rabbit hole, almost every product of it has the Meta branding prominently displayed. Anecdotal but my parents know about Meta, because they use FB/Messenger daily. They have no idea what Alphabet is.
nerptastic 7mo ago
I still see people refer to “FAANG” regularly. Though, there have been times I’ve read “MAANG”… doesn’t quite feel the same.
- Macha 7mo ago
  I’ve heard MANGA suggested as the acronym with Facebook’s new name. Though maybe it should be MAAAN, said in a tone of exasperation at tech company activities