3 ms·
it doesn't mater what you call it. Yes it does. If it isn't equivalent to a Macintosh but you call it a Macintosh, you dilute the Macintosh brand equity. That'
by raganwald 18y ago
it doesn't mater what you call it.
Yes it does. If it isn't equivalent to a Macintosh but you call it a Macintosh, you dilute the Macintosh brand equity. That's exactly why companies defend their trade marks so zealously.
- pavelludiq 18y agoOk, that sounds reasonable. I just wanted to get that "name" thing out of the way, so i can express my other point.
- redrobot5050 18y agoNot to mention that everyone except the most die-hard mac fans will buy a cheap OS X for their next home PC, and it'll cannibalize Apple's sales, which means they will have to cannibalize their R&D. So unlicensed OS X boxen may not be "theft" but it does imply revenue lost. That said, if you want a "cheap OS X box" search Ebay for "MacBook Nano". People are selling MSI Winds with hacked copies of leopard for about $450.