3 ms·

what is a brand ID?

• adi_kurian 7mo ago
  Brand identity. In retrospect, a shibboleth, I incorrectly assumed to be in wider knowledge as I spent most my early career making and selling them. If curious, the original idea is closer to systems engineering than marketing. Probably the canonical examples: https://www.nasa.gov/wp-content/uploads/2015/01/nasa_graphics_manual_nhb_1430-2_jan_1976.pdf https://www.nasa.gov/wp-content/uploads/2015/01/nasa_graphic... https://dn720005.ca.archive.org/0/items/nycta-gs-manual/NYCTA%20GS%20Manual_text.pdf https://dn720005.ca.archive.org/0/items/nycta-gs-manual/NYCT...